It’s no secret that Jack Roush knows how to make power out of engines. It’s also no secret that Valvoline knows how to make oil, the lifeblood of an engine. So it makes sense that these two giants in their respective fields would collaborate to create ROUSH® Motor Oil, the ultimate engine elixir for performance vehicles. Roush Fenway Racing exclusively uses Valvoline oil in their stock cars because it is the best in the industry. But always the innovator and continually looking for ways to improve engine performance, Roush one day sat down with the Valvoline technicians and posed a simple question - “What can we do to improve the oil used in high-performance street engines?” The answer led to the development of ROUSH Motor Oil, a line of six new motor oils for performance vehicles old and new.

“Any brand of inexpensive motor oil might work fine for the average
consumer, but owners of high performance vehicles are extremely proud of
their car and are willing to do whatever is necessary to maximize their
driving experience and take care of their investment,” Roush said.
“That includes demanding a premium motor oil to protect the engine,
help get the most horsepower, as well as to enable the engine to run
cooler. The technicians at Valvoline have helped me to create ROUSH
Motor Oil, which I believe is the most advanced lubricant on the market
today, and will become the motor oil of choice for those who claim that
‘good’ isn’t good enough for their car.”

Inspired by the racetrack and formulated for the road, the ROUSH Motor
Oil provides protection for both newer and older performance engines.
Sold by the quart for a suggested retail of $7.99 each, the six blends
are:

* SAE 5W-20: (API SM) Full synthetic engineered for extreme protection
and superior performance. Advanced additive package for maximized
horsepower, heat protection, and longer-lasting zinc/phosphorus
anti-wear.

* SAE 5W-30: (API SM) Full synthetic engineered for extreme protection
and superior performance. Advanced additive package for maximized
horsepower, heat protection, and longer-lasting zinc/phosphorus
anti-wear.

* SAE 5W-50: (API SM) Full synthetic engineered for extreme protection
and superior performance. Advanced additive package for maximized
horsepower, heat protection, and longer-lasting zinc/phosphorus
anti-wear. The recommended oil for the ROUSH® P-51A™ Mustang.

* SAE 10W-30: (API SL) High zinc for classic high-performance engines,
including protection for push-rod and flat tappet applications. Full
synthetic engineered for extreme protection and superior performance.
Advanced additive package for maximized horsepower, heat protection, and
longer-lasting zinc/phosphorus anti-wear.

* SAE 10W-40: (API SL) High zinc for classic high-performance engines,
including protection for push-rod and flat tappet applications. Full
synthetic engineered for extreme protection and superior performance.
Advanced additive package for maximized horsepower, heat protection, and
longer-lasting zinc/phosphorus anti-wear.

* BREAK-IN OIL (SAE 40) High zinc, conventional formula specifically
designed to break-in and dyno high performance engines. Requires no
additional additives. Also applicable for use in racing applications.

Although the primary purpose of motor oil is to prevent engine heat and
wear (by reducing friction of internal components), there are a number
of other vital roles it accomplishes. This includes keeping the engine
cool (not just a function of the radiator), protecting engine surfaces
and suspending deposits, sludge, dust, dirt and other contaminants so
they are removed when used oil is drained, and permitting easier
start-up when the key is turned in the ignition. These functions, and
others, are often accomplished though the use of additives which, when
correctly balanced, are what differentiates a true, high-quality motor
oil.

“There is a real science to correctly mixing oil additives and I
really relied on the Valvoline technicians and their one hundred years
of experience to help blend the ROUSH Motor Oil line. I could tell them
something like ‘I want to try and make sure that we can get more
horsepower’ and they would know what it takes to accomplish that based
on what we are doing in the NASCAR garages. But, it also means that a
compromise needed to be made in another additive area, and they did a
magnificent job of optimizing the ROUSH Motor Oil blend to truly be the
premium brand,” Roush said.

Roush was also adamant that there be oils specially suited for both
newer and older high-performance engines.

For all performance vehicles, Roush felt that a synthetic would be
best. In synthetic motor oil, the molecule is completely uniform
throughout - there are no variations in molecule size like in
conventional oil. And taking a cue from his motorsports experience,
Roush knew synthetic oil helps to cool engines better.

In racing, teams typically put tape over the radiator and other
openings on the race car to help gain speed through improved
aerodynamics, but this will cause less air to flow over the engine which
results in higher temperatures under the hood. Roush Fenway Racing teams
use synthetic Valvoline motor oil in all their stock cars because it
helps to cool the engine in addition to the radiator. Synthetic ROUSH
Motor Oil is offered in five weights: 5W-20, 5W-30, 5W-50, 10W-30 and
10W-40.

However, older engines, and especially flat tappet or push-rod types,
require high levels of zinc/phosphorous for added protection. Valvoline
increased the level of zinc for the 10W-30 and 10W-40 grades, and in
every grade used a special low-volatility zinc which helps to maintain
higher levels of phosphorous in the oil instead of blowing it out
through the catalyst.

The last item that Roush specified was to create an engine Break-In
Oil. This conventional SAE 40 weight motor oil has an extremely high
zinc and low detergent levels and is designed for dyno or engine
break-in uses. There are no additional additives needed when using the
ROUSH Break-In oil, which can also be used in racing applications when
oil is changed more frequently than in a typical street vehicle.

All six ROUSH Motor Oil blends are available now through select
retailers. For more information, or to find your nearest ROUSH Motor Oil
dealer, visit http://www.ROUSHoil.com.

Based in Livonia, Mich., “The Art of Performance Engineering” takes
place at ROUSH Performance. To get a look behind the scenes at what goes
on at ROUSH and how the vehicles and parts are designed, manufactured,
tested and produced logon to http://www.ROUSHtv.com. In addition to the array
of Ford Mustang and F-150 styling, handling and performance upgrades, a
complete line of performance parts and crate engines are offered. For
more information see your local ROUSH dealer, visit
http://www.ROUSHperformance.com or telephone toll-free (800) 59-ROUSH.

Valvoline, a division of Ashland Inc. (NYSE: ASH), has been serving
American motorists longer than any other motor oil marketer and is a
leading innovator and supplier of quality, high-performing automotive
and industrial products in more than 100 countries. Best known for its
lubricants, Valvoline also markets Eagle One® appearance products, Car
Brite® car restoration products, Zerex® antifreeze, SynPower®
performance products, Pyroil® automotive chemicals and MaxLife® products
created for higher-mileage engines. Valvoline also has a stake in the
quick-lube market with its Valvoline Instant Oil Change® unit.