In the early hours of Monday 14th May 2007, Bullrunners Richard Rawlings and Dennis Collins of Texas broke the almost 30 year old coast-to-coast road trip record of 32 hours and 51 minutes. They decided to attempt the record after taking a bet on the start line of the 2007 Bullrun Rally. They were bet $50,000 by a fellow entrant that this time would never be bettered in the modern era. Abandoning this years route of Montreal to Key West, they drove to New York City and prepared for a night start. Brock Yates created the idea modern rally when he started the infamous Cannonball Runs. Since then Bullrun has taken on the mantel of the modern navigational rally replacing out and out point to point racing with their version of luxury car rallies including celebrities and drivers from around the world and a huge TV franchise supporting the Bullrun brand.

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